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AFFILIATE ETHICS
Read This Before You Promote: The Unsexy but Crucial Stuff That Keeps You Paid (and Legal)
This isn’t legal advice (we’re not your lawyers). These are general best practices to help you promote ethically and stay compliant but it’s still your responsibility to do your due diligence. If you’re unsure, talk to legal counsel.
Better safe than screenshot-tweeted.
Disclose, disclose, disclose.
Always include a clear and conspicuous affiliate disclosure.
Put it in your captions, bios, emails, and landing pages.
✅ Example of what to say:
“Heads up: this is my affiliate link, which means I may earn a commission if you grab it, at no extra cost to you. I only share what I love and use myself.”
❌ Don’t bury or hide your disclosure. That tiny gray font at the bottom of a 12-scroll sales page? Not enough.
FTC rules say it must be “clear and conspicuous,” meaning it should be obvious, easy to read, and hard to miss.
Be honest about your results.
If you’ve had success, great! Share it.
Just don’t exaggerate or promise others will get the same outcome. Results vary based on effort, skill, experience, and other factors.
✅ Example of what to say:
“I used this strategy and made $3K in my first month—but I already had an audience and had been testing content for a while. Your results may be different, but this was a game-changer for me.”
❌What not to say:
"You’ll make $3K in your first month guaranteed!” ← Nope. That’s how you get flagged. And sued.
Keep screenshots real.
Share real results—with context.
You can absolutely share screenshots of your wins, as long as they’re your actual results and you clearly state that others may not get the same outcome. Transparency builds trust.✅ Example of what to say:
“This was my result after implementing [XYZ]. Your results may be different depending on your experience, audience, and how much action you take.”✅ Include a short disclaimer like:
“These are my personal results. This is not typical or guaranteed.”
❌ Don’t fake, fabricate, or flex without context.
That screenshot of someone else’s Stripe account? Don’t post it unless it’s yours and you’ve made it clear that outcomes vary.❌ What not to do:
Share screenshots from someone else’s story as if it were yours
Post earnings with no explanation of what it tookImply others will get the same result “if they just buy now”
Not only is that sketchy—it’s illegal.
Follow Rare brand guidelines.
Use our approved logos, assets, and language (not bootleg banners or unofficial branding). Stay aligned with the tone and messaging we give you.
✅ Use the official Rare stuff.
Use the approved logos, graphics, swipe copy, and assets we provide inside the affiliate portal. We’ve crafted every word and design to match the Rare voice: bold, disruptive, and clear.
When you stick to the brand, your promo looks better and performs better.
✅ Example of what to do:Grab images, swipe files, and banners from the official portal
Use our headline formulas and approved hooks
Keep the messaging aligned with Rare’s confident, no-fluff tone
❌ Don’t make janky DIY promo graphics.
We love creativity, but please don’t remix the Rare logo in Comic Sans or invent your own off-brand slogans like “Get rich with Rare fast!”
That’s how you confuse your audience—and hurt your conversions.❌ What not to do:
No unofficial logos, colors, or fonts
Don’t rewrite our program promises or create exaggerated claims
Don’t slap our name on a funnel or offer without permission
Bottom line: Keep it clean, on-brand, and unmistakably Rare. We'll keep giving you 🔥 assets to make that easy.
Direct people to official pages.
Always use your unique affiliate link to send people to official Rare Things offers, don’t clone our landing pages or misrepresent the product.
✅ Use your unique affiliate link... every time.
That’s how you get tracked, paid, and protected.
We’ve already optimized the pages. You just drive the traffic.
✅ Example of what to do:Share your affiliate link in your content, emails, or bio
Double-check that your link redirects to the official offer page
Use the tracking tools we give you to keep tabs on clicks + conversions
❌ Don’t clone, copy, or create your own version of our pages.
Creating duplicate or fake versions of our landing pages? Big no. That’s how confusion (and lawsuits) happen.❌ What not to do:
Don’t build your own funnel pretending to be Rare
Don’t alter pricing, promises, or offers
Don’t misrepresent the product just to make the sale
We’ll do the converting. You just send the right traffic to the right place, and get paid for it.
Stay updated
Rules can change. We'll keep you informed, but it's your responsibility to stay current on affiliate guidelines and FTC regulations.
✅ Stay informed and up to date.
We’ll share important updates when rules or requirements shift—but ultimately, you’re responsible for knowing and following affiliate guidelines and FTC regulations. The internet changes fast. Don’t get left behind (or worse… penalized).✅ What to do:
Check the Rare Affiliate Portal regularly
Read emails from the Rare team (they’re not just hype—they help you stay compliant)
When in doubt, Google it or talk to a legal pro
❌ Don’t assume the rules never change.
"But I saw someone else do it" is not a valid legal defense. Ignoring updates because you're “too busy” isn’t worth the fine.❌ What not to do:
Don’t keep using outdated disclosures or promotion methods
Don’t copy what random influencers are doing—they may be breaking rules too
Don’t wait until you’re in trouble to figure out what’s required
Treat this like a business. Because it is.
What Do You Want To Promote?
🔥 Get Started Below!
Fastest Way To Succeed As An Affiliate...
STEP 1
Join The Rare Things Affiliate Community
We house our Affiliate Community inside of Circle. This is where you can keep updated with the latest launch, leaderboards, award trips, and promotional assets!
STEP 2
Sign Up For Our Training: Make Affiliate Great Again
You'll learn the same affiliate system Steve used to generate over 7 figures in affiliate commission for himself. The funnel, sales message templates, swipe emails, and more!
STEP 3
Access Your Affiliate Dashboard
Inside the dashboard you'll find everything you need to promote like a pro including your affiliate links, pre-written swipe emails, promo graphics and social media templates, and more!
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By reading this, you agree to all of the following: You understand this to be an expression of opinions and not professional advice. You are solely responsible for the use of any content and hold Rare Things LLC, Pursuit Of Profit LLC, Jaxx Productions LLC, and all members, it's affiliates, or related entities or DBA's harmless in any event or claim. If you purchase anything through or as a result from this page, you should assume that we have a monetary purpose or affiliate relationship with the company providing the product or service that you purchase, and that we will be paid in some way. We recommend that you do your own independent research before purchasing anything.
Do not purchase anything from Rare Things LLC, it's related entities, or affiliate if you are not willing to do the work related to installing and implementing the offer. This is not a done-for-you service.